Promotion Strategies for the Marketing of Educational Services

Promotion Strategies for the Marketing of Educational Services

The establishment of business including non-profit organization and educational service requires that the firm make key decision. This decision effects the total marketing programmes of the firm simply put the marketing strategy.  However, one vital area of such decision which demand proper attention is the promotional strategies educational institution must initiate promotional policies and programmes to inform persuade, and educate it’s target audience of the existence of the organization and their services.  Although creation of demand for a firms product services may be the ultimate objective. [Read more…]