Motivation – Effect of Sales Force Motivation on Sales Turnover

Motivation  – Effect of Sales Force Motivation on Sales Turnover

Motivation – The word motivation comes from a Latin word “mover” which means to move. It is a general term that refers to an internal state that activates and gives direction to our thought and sustains behaviour towards a goal. “Motivation is the process of directing and energizing behaviour at work” (Craft et al, s1990:134). [Read more…]