The Impact Of Sales Promotion In The Purchase Intent Of Goko Cleanser

THE IMPACT OF SALES PROMOTION IN THE PURCHASE INTENT OF GOKO CLEANSER AMONG STUDENT OF FEDERAL POLYTECHNIC, OKO. A CASE STUDY OF DR IGUEDO GOKO CLEANSER AKWA-IBOM

It is patent to state that from the onset of this chapter that there were little or no Literature in the subject matter. In other words, literature available on the impact of sales promotion on the purchase¬† intent of Goko Cleanser among student of Federal Polytechnic Oko, Cover different issue such as:- [Read more…]

The Effectiveness Of Public Relations Practice In The Oil Sector

THE EFFECTIVENESS OF PUBLIC RELATIONS PRACTICE IN THE OIL SECTOR (A CASE STUDY OF AFRICAN PETROLEUM PLC PORT-HARCOURT)

The only thing on Earth that remains unchanged is change itself. The world is dynamic every economic activities is dynamic and business organization which operates in an environment is dynamic also. Coming to these reasons, modern public relations practice demands a constant evaluation of organization public relations practices so as to determine which area would need an improvement to match nature of the environment. [Read more…]

The Effect Of Product Advertising On A Company’s Sales Volume

THE EFFECT OF PRODUCT ADVERTISING ON A COMPANY’S SALES VOLUME. (A CASE STUDY OF 7UP BOTTLING LTD 9TH MILE CORNER, ENUGU STATE).

It is imperative to explain the meaning of marketing and its function in order to give full meaning to this study. Marketing is a very broad discipline, versatile and all embracing. It can be defined in so many ways according to the functions it performs in every organization and society. [Read more…]

The Effect Of Physical Distribution On The Sales Volume Of Beverage In Enugu Metropolis

THE EFFECT OF PHYSICAL DISTRIBUTION ON THE SALES VOLUME OF BEVERAGE IN ENUGU METROPOLIS (A CASE STUDY OF SEVEN-UP BOTTLING COMPANY)

In this chapter the researcher will review some literature to get what others have about this subject.

2.1 DEFINITION OF PHYSICAL DISTRIBUTION

Different people hold different view of physical distribution such that various intellectuals and authors had contributed to physical distribution with different and numerous definitions both related and divest some of such definitions are disclosed below. [Read more…]

The Effect Of Motivational Policies And Practice On Sales Force In Nigeria Banking Industry

THE EFFECT OF MOTIVATIONAL POLICIES AND PRACTICE ON SALES FORCE IN NIGERIA BANKING INDUSTRY (A CASE STUDY OF FIRST BANK NIGERIA PLC NNEWI)

COMPENSATION AND MOTIVATIONAL POLICIES

Hall (1974) states that no matter how carefully management may forecast, formulate policies and plan elaborate organization structures, the success of its planning is ultimately in the hands of the employees at all levels. Management must therefore not only plan; it must also lead and inspire those it relies to implement policy and make the organization work. [Read more…]

Click To Call Us